Description

Facebook is the largest social media platform with approximately 2 billion monthly actives users. No wonder it is used by almost every business these days. This course from OMIT will help the students to understand every aspect of Facebook Advertising. The course gives a thorough knowledge about how to get started with Facebook ads right from setting up a business page, optimizing it to grow audience, creating an ad account, setting up campaigns and measuring the results, understanding different ad types & creating ad copies, audience targeting, budget optimization and much more. After the successful completion of this course, students will be able to create and implement an effective Facebook advertising strategy to drive awareness and generate leads in order to grow a business.

This is an instructor-led course with an average batch size of 100 students. In the 120 hours of online training, you will get both the theoretical and practical knowledge needed to build the necessary skills. The institute’s holistic approach is stemmed to meet the long-term needs of the student and hence they provide 100% job/placement assistance with the option of seeking a trial class before the enrolment.

What will I learn?

  • Introduction to the Facebook advertising platform.
  • Understand how to set up a business profile and business manager account.
  • Create, launch and measure different campaigns
  • Tools, tactics and best practices to build and successfully implement effective Facebook advertising strategies for varied businesses.

Specifications

  • Free Demo
  • Learn from Experts
  • Interactive Learning
  • Certification by Institute
  • Interview Training

Facebook Ads

  • Understanding Facebook marketing
  • Practical session 1
  • Creating Facebook page
  • Uploading contacts for invitation
  • Exercise on fan page wall posting
  • Increasing fans on fan page
  • How to do marketing on fan page (with examples)
  • Fan engagement
  • www.onlineidealab.com
  • important apps to do fan page marketing
  • Facebook advertising
  • Types of Facebook advertising
  • Best practices for Facebook advertising
  • Understanding Facebook best practices
  • Understanding edgerank and art of engagement
  • Practical Session 2
  • Creating Facebook advertising campaign
  • Targeting in an ad campaign
  • Payment module- CPC vs CPM vs CPA
  • Setting up conversion tracking
  • Using a power editor tool for adv.
  • Advanced Facebook advertising using tools like Qwaya

Keshav Krishnamurthy

The trainer has 15 years of industry experience and more than 3 years of teaching experience and trained 100+ students. The trainer is an expert in SEO, SEM and Social Media Marketing. 

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Description

Facebook is the largest social media platform with approximately 2 billion monthly actives users. No wonder it is used by almost every business these days. This course from OMIT will help the students to understand every aspect of Facebook Advertising. The course gives a thorough knowledge about how to get started with Facebook ads right from setting up a business page, optimizing it to grow audience, creating an ad account, setting up campaigns and measuring the results, understanding different ad types & creating ad copies, audience targeting, budget optimization and much more. After the successful completion of this course, students will be able to create and implement an effective Facebook advertising strategy to drive awareness and generate leads in order to grow a business.

This is an instructor-led course with an average batch size of 100 students. In the 120 hours of online training, you will get both the theoretical and practical knowledge needed to build the necessary skills. The institute’s holistic approach is stemmed to meet the long-term needs of the student and hence they provide 100% job/placement assistance with the option of seeking a trial class before the enrolment.

What will I learn?

  • Introduction to the Facebook advertising platform.
  • Understand how to set up a business profile and business manager account.
  • Create, launch and measure different campaigns
  • Tools, tactics and best practices to build and successfully implement effective Facebook advertising strategies for varied businesses.

Specifications

  • Free Demo
  • Learn from Experts
  • Interactive Learning
  • Certification by Institute
  • Interview Training
₹12,000 ₹ 12,000

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